10 Easy Ways to Increase Your Sales by 3317% by Duane
Marx
Copyright 2005 Duane Marx
This article will show you 10 easy
ways to increase your sales. Try some of these techniques and watch your
sales soar. You’ll want to test everything you do to find out what works
the best for your products. So let’s get started.
1) ‘Great
Headline’ - Increase sales up to (1700%). You must have an attention
grabbing headline or your prospects will move on to a different website in
a matter of seconds. And all the work you put into the rest of your sales
page is wasted because people won’t be reading it. So it is very important
to spend a lot of time and effort into creating excellent headlines and
sub-headlines. Study the pros, brush up on your copywriting skills, and
invest in some e-books on writing headlines.
2) ‘Strong Guarantee’
- Increase sales up to (400%). You should have a strong guarantee for all
your products. Only offer products that you really believe in and you will
have a smaller amount of returns. Have a rock solid, no questions asked,
100% money back guarantee and you will sell more products because your
customers will feel safe buying from you. And the longer the guarantee the
more sales you’ll make. Now some people will return your products but with
the longer guarantee and the increase in sales you can afford to have a
few returns.
3) ‘Pop-Ups’ - Increase sales up to (300%). You can
use a pop-up when people visit your website to tempt them to join your
newsletter. Or have an exit pop-up when they leave. You can offer a
discount here if you like or maybe offer a freebie to collect their names
and email address to use later. Another technique would be to ask them why
they are leaving. Offer them a free gift if they fill out a survey and
you’ll be able to use this information to improve your future sales.
4) ‘Testimonials’ - Increase sales up to (250%). It will increase
your sales if you use testimonials because it will add creditability to
your products. If you are buying something online from someone for the
first time there’s no way of knowing if you’ll receive a good product. So
it’s always easier to make that final decision about buying from someone
if you can read a testimonial or two from people who have already
purchased the same product.
5) ‘Backend Products’ - Increase sales
up to (250%). This should be a very good way to make lots of extra money.
After someone buys your product, or joins your newsletter, you will add
them to your list. It will always be easier to sell to someone that has
purchased from you before. Send them an email that promotes one of your
products and have links that will take them to your sales page or to your
affiliate’s sales page. Also be sure to send them valuable free
information whenever you can to help keep them on your list.
6)
‘3D Graphical Image of your Product’ - Increase sales up to (200%). If
you’re selling a physical product then be sure to include a photo. But
it’s even more important when selling a digital or information product to
include a graphical image. You will receive the most sales if you do.
People just like to see a physical representation of the product they are
buying. You may want to hire someone to design it for you.
7)
‘Accepting Credit Cards’ - Increase sales up to (100%). Make sure that you
accept credit cards because 90% of all transactions online will be made
with them. But you should also consider other options as well like
accepting checks, money orders, and debit cards. And if you have a PayPal
account you can accept international orders and different currencies. The
more ways you can collect money on your website the more sales you’ll
make.
8) ‘Asking for the Order’ - Increase sales up to (80%). If
you don’t ask for the order you will be losing a lot of sales. So remember
to always to ask for the order. And have a few places where your prospects
can order your products. You always want to make it easy for them to buy.
By having more order links on your sales page they’ll be able to buy
whenever the urge strikes them.
9) ‘Welcome Page’ - Increase sales
up to (37%). When someone joins your newsletter have them go to a welcome
page. You can explain the basics of your newsletter and have an offer for
a product. It could be for one of your products or an affiliate one.
Whenever you expose people to more of your products your sales will
increase.
10) ‘Bonuses’ - Increase sales up to (?%). This is a
biggie. Want to add more value to your products and make more sales? Just
keep piling on the bonuses until your offer is just too good to refuse.
They say you should have your bonuses add up to 7 times the value of the
product you’re selling. Some people will actually buy your product just to
receive the bonuses if they are good enough. So make sure you only offer
valuable ones. And make sure the free bonuses are directly related to your
original product.
Don’t forget to test everything you do to find
out what works the best for your products.
One of the best
possible ways to seriously increase your sales would be to invest and
study copywriting. Because with your improved copywriting skills all of
your ads, headlines, sales pages, emails and marketing campaigns will
improve dramatically. This means more people reading your ads, visiting
your websites and buying your products. So I strongly suggest that you
invest your time and money in learning and improving your copywriting and
marketing skills, you’ll be glad you did.
About the Author
Duane Marx
For other free marketing tips please visit:
http://www.internet-checklist.com
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